With seven years of experience as an Art Director, I've honed my skills in shaping brand identities and helping businesses put their best face forward. Growing up in the vibrant city of Pittsburgh, I've learned the importance of authenticity and community, values that resonate in my work.
My passion lies in the art of making brands shine. From crafting compelling print collateral to designing user-friendly websites and even envisioning employee apparel, I thrive in the world of visual communication. At heart, I'm a branding and logo designer, infusing every project with a touch of creativity and strategy.
For me, when it comes to design it isn’t just about what I am creating but what problem I am solving. It is a problem-solving and storytelling process of discovery, ideation, experimentation and finalization. This approach is the heart of the needs of clients and consumers to be willing and ready to face deadlines and changing client demands to insure my creations function of various of platforms and collaterals.
What truly excites me is the realm of experiential marketing and user experience. Seeing my projects come to life and witnessing everyday items transform into powerful brand ambassadors is where I find my true satisfaction.
Beyond the design world, you'll find me in the midst of tennis matches, soaking in the energy of concerts, or cooking something delicious in the kitchen. These experiences fuel my creativity and offer a well-rounded perspective that I bring to every project.